Strategic thinking. Human storytelling.

Helping organisations simplify complexity through strategic positioning and compelling narratives.

Contact Emma today
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Services

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Corporate Positioning, Reputation Management + Narrative Development

Strategic communications support designed to shape external perception and connect organisations with the right audiences.

Services include:

  • Strategic media relations: plans to execution

  • Product and brand launches

  • Creative campaign ideation

  • Marketing integration

  • Partnership management

  • AI Search + GEO discoverability advisory

  • Event strategy and management

  • Influencer engagement

  • Social media strategy and alignment

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Transformation + Leadership Communications

Supporting organisations through periods of change, growth and evolution with clear, people focused communications.

Services include:

  • Change communications strategy

  • Internal communications planning

  • Organisational storytelling

  • Leadership alignment communications

  • Employee engagement communications

  • Culture and transformation narrative development

  • Internal event (Town Hall and Strategy Day) support

  • Fractional communications leadership and interim support

Helping organisations define clear positioning, simplify complexity and create communications that align business strategy and audience engagement.

Services include:

  • Communications strategy development

  • Corporate positioning and narrative development

  • Messaging frameworks

  • Executive and leadership communications

  • Strategic storytelling

  • Thought leadership development

  • Reputation management

  • Crisis and issues support

  • Stakeholder mapping

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PR, Influencer + Brand Visibility

About Emma

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Senior communications leader with 15 years' experience shaping corporate reputation, executive narratives and culture stories across global technology and consumer brands in APAC.

I specialise in the moments that matter most: high-stakes issues, leadership transitions, regulatory complexity, and major company announcements - where clear, defensible messaging and sound judgement make the difference. I've worked as a trusted advisor to C-suite executives and founders, helping them communicate with clarity and confidence across media, employees and key stakeholders.

My career spans in-house leadership roles at Intuit (Mailchimp and QuickBooks), eBay and HPX Group, and earlier agency experience across London and Sydney with clients including Coca-Cola, PlayStation, LG, Bacardi, Reckitt Benckiser, Hisense, Netgear, Mirvac, Direct Line Group and MetLife.

Highly experienced in both external communications (corporate and consumer), crisis comms, internal communications, influencer engagement and social media.

Let’s connect.

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